If you want to get found online and grow your contracting business in 2023, you need to list it on the best business listing sites. These sites can also help you build your reputation, showcase your work, and stand out from the competition.
In this blog, I will share with you the top business listing sites for contractors in 2023 and how they can benefit your business.
At its core, a business listing site is a website that contains information on your business such as its name, address, phone number, hours of operation, and other valuable information.
A business listing site is a great place for you to show off your business and get exposure without paying for things like ads. It can help potential customers find the service or product they need from you and increase your online visibility beyond your own website or social media.
Business listings have many marketing benefits for home improvement and home service businesses. Here are just a few of them:
If you are a contractor looking for more customers, you need to have your business listed on the best listing sites. Here is a list of the directories to create profiles for. The best part is, these listings are free!
Your Google Business Profile is your business listing on Google Search, Google Maps, and that little Knowledge Panel that sometimes appears on the right-hand side of Google Search results. It is one of the most effective ways to get found on local search, and you can even promote your discounts and deals through posts. Customize your profile and show what makes your business better than your competitors.
Make sure you fuel your profile with plenty of reviews, as this is a local SEO ranking factor. We have tips and templates to get more Google reviews here.
Angi (formerly Angie’s List) is one of the most popular platforms that connects homeowners with contractors for any home project. They can request quotes directly from your listing, and you can send invoices and get paid securely online.
Angi also offers a paid membership program called Angi Ads, where you can pay to rank higher in relevant searches, run ads across Angi properties, and display coupons on your listing.
If you optimize your listing and respond to your leads with speed, Angi is well worth it for contractors.
HomeAdvisor is now HomeAdvisor powered by Angi. You can create a free listing that will appear across the HomeAdvisor network, or sign up for HomeAdvisor Pro, aka Angi Leads. This is a paid lead generation service that will deliver leads directly to you.
You can find more about lead aggregators like HomeAdvisor in our roundup of The Best Lead Generation Sites for Contractors
Houzz is another popular online directory for home owners to find local service providers. Create a profile with photos, reviews, project details, and more. You can also participate in forum discussions and get advice from other contractors.
Like many listings for home improvement and home service businesses, Thumbtack offers a free profile option as well as paid lead aggregation services.
Facebook is a great way to market your business, but it also serves as a directory. You can create a free Facebook listing by setting up a business account and page that includes updates, photos, feedback, CTAs, and page performance metrics.
If your business has a physical location, change your Facebook page category to “local business or place.” This will help your business show up in searches where users look for places (not people or posts). You can also add your location to Facebook so people can check in when they visit you.
Yelp is a great site for listing your home improvement business because Yelp profile pages, as well as their automated “10 Best [Service Provider] in [Your Area]” roundup posts rank well on Google.
Creating a page for your business to showcase your work is simple on Yelp, and they even offer paid advertising solutions for you to reach more people.
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Just like with your Google Business Profile, you should be asking for reviews on Yelp to help you rank higher and stand out in search results.
Not only do many people use Apple Maps as their default navigation app, but they also use their navigation app as their default directory. Listing your business on Apple Maps can help you reach the billions of iPhone/Apple users out there, making it a powerful tool for advertising your business and increasing your visibility.
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Better Business Bureau is a resource for consumers to find reliable and reputable businesses through reviews and accreditation. You can also enhance your business by following their guides on quality standards, best practices, dispute resolution, and education.
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You can create a free YP listing by verifying your business name, category, and location. You can also post photos, videos, coupons, and reviews to showcase your work and services, get feedback, create offers, and monitor your listing performance.
If your business has a physical location, add your address and phone number to your YP listing. This will help you show up in searches where leads look for places near them. You can also enable your location so people can check in when they visit you.
Bing Places for Business is a free service that allows you to claim and manage your business listing on Bing, which is the second largest search engine in the world. Microsoft makes it easy to create a listing on Bing with features like its bulk upload tool and even the Google Business Profile import tool.
Thumbtack is an online platform that matches you with customers who require your contractor services. You can register as a pro and create a free profile with your business name, category, and location. Display your work and services with photos, videos, reviews, and prices.
If your business has a physical location, provide your address and phone number in your Thumbtack profile. This will help you generate leads who are searching for local contractors or places. You can also turn on your location on Thumbtack so customers can find you easily.
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LinkedIn is the world’s largest professional social network. Create a profile for your business that showcases your experience, skills, and achievements while also operating as a local listing.
It’s also a great way for you to network with other contractors and local businesses in your area and build your personal brand.
Instagram is not a typical review site or directory, but with hashtags and filters, users can search by location and find businesses that are close to them and match their interests.
An Instagram business account is free, and customers enjoy posting photos of their great experiences. When customers tag your business or location in their posts, they are doing the marketing for you.
Glassdoor is a review site geared for job seekers, but that doesn’t make it less effective as a business listing site. Your Glassdoor profile can show up in a Google search and have an influence on consumers researching your business. After all, happy employees are at the root of good customer service and are indicators of a company’s leadership and overall health.
Use Glassdoor to attract top talent, and the photos, status updates, and review responses may just help to attract new customers as well.
The Blue Book is a comprehensive online directory of construction and building contractors, suppliers, and manufacturers. It helps businesses connect with qualified leads and generate more revenue. You can list your business for free on The Blue Book and get access to project bidding opportunities, networking events, and marketing tools.
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Contractors.com is an online platform that helps you market your contractor business and reach more customers. Set up a free profile with your business name, category, and location, and highlight your work and services with photos, reviews, and prices.
You can also explore the gallery and stories of other contractors to get inspired for your next project.
Construct Connect is a software solution that can help you manage your pre construction process. You can find and bid on commercial construction projects, collaborate with your team and subcontractors, and perform digital takeoffs and estimates. Construct Connect also gives you access to data-driven insights and industry trends to help you grow your business.
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As with any of these lead generation solutions, make sure you're responding to your leads with speed so you can make your investment worth it!
Porch is a platform that connects homeowners with local contractors for any home improvement project. Create a free Porch profile by signing up as a pro and adding your services, portfolio, reviews, and contact information.
You can also join the Porch network and get access to exclusive leads, discounts, and benefits. If you have a physical office or showroom, add your address to your Porch profile so potential customers can find you easily. Also, enable the check-in feature so customers can share their experience with you on social media.
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BuildZoom is a platform that helps contractors grow their business by connecting them to property owners who are looking for quality work. Whether you specialize in minor improvements, major remodels, or new constructions, BuildZoom can match you to projects that suit your skills and experience.
You also get access to a network of professionals who can help you with permits, contracts, and insurance. With BuildZoom, you can showcase your portfolio, get verified reviews, and increase your visibility.
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NextDoor is a platform that helps local and small businesses reach and engage their neighbors who are looking for their products or services. Whether you want to create an online presence, post updates and offers, or run targeted ads, Nextdoor can help you connect with the most relevant and loyal customers in your area. You also get access to resources and insights that can help you grow your business.
ContractorHub is great for contractors (obviously), tradesman, or construction pros to list their business for free on their directory. Thousands of people go through ContractorHub and people can easily find your business here to give you a call for a quote.
This is not a free option, but is still worth considering as a business listing. Networx is a website that helps local contractors and pros get leads for their business. Sign up for a profile, set your budget and preferences, and you’ll receive leads from homeowners who are looking for your business in the area.
HomeStars is Canada’s largest contractor listing site that allows customers to find community-reviewed professionals for a variety of home improvement projects, from small repairs to major renovations.-png.png)
There you have it, the 23 best business listing sites for contractors. When creating your listings, don't forget to optimize your profile by:
Here is the final list of the best business listing sites, in no particular order:
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