Hatch Assistant FAQs

All your questions about Hatch's AI offering, Hatch Assistant

In this article, we'll cover what Hatch AI is, how it benefits your business, how it compares to other AI offerings, and more. Use this article to gain a better understanding of Hatch AI.

FAQs about Hatch Assistant

What kind of AI does Hatch Assistant use?

Hatch Assistant is a generative AI tool, powered by OpenAI. So while prescriptive AI can make suggestions and predictive AI can make forecasts, generative AI can produce its own content.

In the case of Hatch chatbots, generative AI means that the bots can come up with their own responses to customers based on your rules and instructions.

 

 

Can I trust a bot to talk to my customers?

This is a common concern—and there are a few different answers to this question.

Your bots are polite & professional

Your bots talk to customers the same way any human agents would. Hatch AI uses natural language processing (NLP) so they can understand and respond in a conversational language.

Hatch AI bots have been known to converse with customers better than human agents. They don’t get burnt out, stressed, or take things personally. So, in this sense, you can trust the bot more than your human reps.

They take on the top-of-funnel interactions

Hatch AI bots are designed to take on the initial top-of-funnel conversations so that your sales reps are freed up for those bottom-funnel conversations—the ones that require more complex problem-solving and advanced communication skills.

You’re not relying on a bot to close deals for you, but rather to answer questions, set appointments, and sift out unqualified leads. They take on the simple and repetitive tasks for you so you can focus on the more complex ones.

For example, one of our customers trusts their Hatch bot Lance to handle 1,000+ inbound leads a month.

You have full control

Not only can you trust Hatch bots to get the job done and be pleasant to your leads and customers, but you have full control. Here are some ways in which you can exercise full control of your bot:

• Rules: You can set rules to cover specific scenarios.
• Reporting: Our reporting feature allows you to see exactly how many conversations the bot is handling, which are grouped by outcome (success, bailout, or discard).
• Conversation monitoring: You can click into any conversation and review it. If you detect the bot is not responding the way you’d like, you can go into the bot, set a new rule, and test it in the platform before republishing the bot.
• Forced scripts: For any prompt you create, you can let AI decide how to say it or you can instruct it to use an exact script.
• Sandbox: You have an open chat with your bot right in the interface so you can test refinements as you make them.

Will Hatch AI replace my job?

While Hatch AI can take on several of the responsibilities of contracting sales and marketing reps, it is not designed to replace their jobs. Rather, augments their performance while alleviating workload. Here’s a deeper dive into how Hatch Assistant works alongside humans:

• Augment your performance: Hatch Assistant takes menial work off your plate so you can focus on responsibilities that require and show your skills and talents.
• Better employee experience: Hatch Assistant takes care of repetitive tasks so agents can work on more meaningful, gratifying tasks that help the business to grow.
• Meet the demands of your job: Customer expectations get higher every year, business goals are ever-increasing, and you are constantly dealing with fluctuations and challenges. With Hatch Assistant, you can essentially clone yourself to keep up with growing demands in the industry.

How does Hatch AI work with Hatch automation?

Hatch automates your outreach to leads and customers. You program it to keep track of who needs what outreach and when. Hatch will then carry out that outreach, following up until the customer responds.

This saves you hours spent building lists and doing outreach while also increasing response rates. You just have to jump in and engage when the contact responds. 

This increases the amount of time you have, but it also increases the number of responses coming in. Hatch AI comes in to handle the influx of responses so you can keep up.

Together, Hatch’s automation and AI work together to drive your revenue goals while saving you time.

What are the benefits of Hatch Assistant?

Some of the benefits include:

• Improve set and close rates: No more opportunities falling through the cracks (including after hours) and better quality messaging increases engagement.
• Retain customers: Meet growing customer expectations of speed, personalization, and consistency.
• Reduce turnover: Employee retention is a challenge in this industry. Hatch eliminates grunt work, improving job satisfaction and freeing up employees to focus on gratifying, strategic initiatives.
• Reduce costs: You reduce costs associated with missed opportunities, agent turnover, and human error.
• Higher revenue and ROI: Higher set and close rates with less time and effort means higher revenue and higher returns on your sales and marketing investments.
• Scale your business growth: Hatch empowers you to increase revenue without having to purchase more leads or hire more reps. But because it gives you a rinse and repeat process to deliver personalized experiences at scale, you can increase lead or team volume in accordance with your growth goals.